SEO Tips for Beginners

The world of search engine optimisation (SEO) is both complex and ever-changing. Due to this, a lot of the information for in Google’s search results (SERPS) is out-of-date or irrelevant to the needs of a beginner trying to get some basic, easy wins.

In this article, we are going to give an overview of the SEO basics needed for beginners. If you combine the following information with some practice, your visibility in organic search should improve and therefore your website should rank higher in search engines such as Google.

Research and Relevant Keywords

There are many tools, both free and paid versions which are available to help you collect a selection of keywords together for your businesses SEO. Initially, you need to think of what potential customers may type in to find you. For small businesses, targeting local rather than national, this will be a combination of both what you do and where you do it.

seo tips for beginners

As well as using your own initiative and keyword research tools it may also be worth searching for your selected keywords. This is because when you search for keywords, suggested keywords will also appear in the search bar as you type. Also, there will be a range of suggested keywords at the bottom of the page, if there are any relevant ones, add them to your list.

Optimise your META Titles and Descriptions

After you have collected a list of keywords, the next thing you will want to do is optimise your META titles and descriptions. This is an SEO element which is not displayed on page but available to edit in your websites control panel or SEO plugin.

NOTE: Page titles are what are shown within Google’s search results so we are aiming to portray what the page is about as well as tempt a user to click on our listing rather than others.

Optimise your META Titles and Descriptions

Our advice would be to include what the page is about, where your services or products are available and who the audience is, if possible. In an ideal world, you would like the keyword at the beginning of the title to aid click-through and also, for possible ranking improvements.

Also, consider META descriptions. This element is edited in the same place at your META title.

Optimise Page Content

As well as optimising your META content, we also want to optimise our page content. Using the keywords we collected as part of your keyword research, we would look to add these into your copy throughout a number of methods. These include:

  • Headings – H1, H2, H3 etc.
  • Copy
  • Images

optimise page content

Primarily, optimise your headings and subheadings to increase your keywords – where it is natural to do so. The next step would be to create copy that not only promotes, but accurately describes your business. Within this copy, try and aim to include all keywords which relate to the subject matter you are writing about. Further optimisation can take place on images via the image name, alt text and image description.

Implement these basic SEO tips and follow our advice on how to do so and you will see an improvement in your rankings and traffic.  For those looking for more information, here at Chameleon Web Services we do offer SEO training courses as well as SEO packages.

SEO Company

The Value Of SEO

The power of the Internet in 2019 must be taken seriously and if your business is not achieving visitors to a website then you need to think about how you find services and products yourself?

If you need help or a FREE SEO Audit then get in touch.

 

Samsung S10 plus – Playback Stops in Lock Screen SOLVED

So you upgrade to the amazing Samsung Galaxy S10 Plus and love the phone. You then come to listen to music on Spotify and the playback keeps stopping. This is so frustrating, looking online we found many people like our office mobiles have the same issue.

Samsung S10 plus – Playback Stops in Lock Screen SOLVED

Technically the reason the phone is stopping Spotify is due to the new power management system on the S10 and S10+ and this means you need to tell the phone to allow Spotify to use battery and not sleep.

    • Go to SETTINGS
    • Click Search (Click on the magnifying glass)
    • Type “Sleep”
    • Click on “Sleeping apps”
    • Now find SPOTIFY and click on the icon to enter the setting for the APP.
    • samsung s10 plus sleeping apps
    • Now you will have the APP info related to SPOTIFY
    • Click on the BATTERY wording to enter the setting relating to the Battery usage for the SPOTIFY APP.
    • samsung 10 plus spotify sleeping lock screen
    • Now set “Allow Background Activity”:-
    • samsung s10 plus spotify sleeping

Spotify will now not go to sleep when listening to music allowing to listen to uninterpreted music – SOLVED.

If you find this useful please share this – many people the same issue and it was a real headache, yet simple to solve.

Google reCAPTCHA Badge Always Showing – Hide It

When you enable the new Google reCATPTCHA V3 it will display by default “protected by reCAPTCHA” on your website at all times and this badge will be visible in the bottom right corner of the screen. When your mouse goes over the badge the larger badge will appear as a pop out.

Google reCAPTCHA badge always showing

This doesn’t look too bad on a desktop but on a mobile device this is a real pain and there are no options to hide this.

When you accept the reCAPTCHA Terms and conditions part of this is to inform visitors to the website that you are using the reCAPTCHA new system.

Google reCAPTCHA V3 Terms and Conditions

So what options do you have to hide Google reCAPTCHA V3 Badge?

Google released in December 2018 a new update and with this information which can be found here https://developers.google.com/recaptcha/docs/faq

Should I use reCAPTCHA v2 or v3?

reCAPTCHA v2 is not going away! We will continue to fully support and improve security and usability for v2.

reCAPTCHA v3 is intended for power users, site owners that want more data about their traffic, and for use cases in which it is not appropriate to show a challenge to the user.

For example, a registration page might still use reCAPTCHA v2 for a higher-friction challenge, whereas more common actions like sign-in, searches, comments, or voting might use reCAPTCHA v3. To see more details, see the reCAPTCHA v3 developer guide.

I’d like to hide the reCAPTCHA badge. What is allowed?

You are allowed to hide the badge as long as you include the reCAPTCHA branding visibly in the user flow. Please include the following text:

This site is protected by reCAPTCHA and the Google
Privacy Policy and
Terms of Service apply.
For example:

Google reCAPTCHA V3 Options

How To Hide The Google reCAPTCHA Badge

Reading online various people suggesting using display: none; in the CSS but this will override the system and the Google reCAPTCHA will not function.

.grecaptcha-badge {
display: none;
}

NOTE: This is not the correct method to hide the Google reCAPTCHA Badge.

The correct method from our testing to hide the Google reCAPTCHA Badge is to use:-

.grecaptcha-badge {
visibility: hidden;
}

Now it is important to add the message Google reference’s in the link shared earlier with the links to https://policies.google.com/privacy for the Privacy Policy and also the https://policies.google.com/terms for the Terms of Service.

Hide The Google reCAPTCHA Badge On All Pages Other Than Your Contact Page If Using WordPress

If you want to take the above advice and then make it still appear on the contact page you can do this. First, you need to find the page ID number.

  • Login to your WordPress website site and navigate to the Pages menu in your admin dashboard.
  • Click on the contact page.
  • Once in the edit screen, look at the URL in your web browser.
  • The Page ID is the number in the URL.

On Chameleon we have this:- https://www.chameleonwebservices.co.uk/wp-admin/post.php?post=45&action=edit

This means that page ID is 45 and now we can add the following CSS:-

/* Hides Google reCAPTCHA Badge on all pages */
.grecaptcha-badge {
visibility: hidden !important;
}

/* Enable Google reCAPTCHA Badge on the contact page */
.page-id-45 .grecaptcha-badge {
visibility: visible !important;
}

Note: You have change the page ID number to your page ID for obvious reasons.

10 Mind Blowing Tricks Advertisers Use to Manipulate Photos

Here are 10 crazy tricks advertisers use to manipulate photos.