In this Webmaster Conference Lightning Talk, John Mueller, Search Relations Lead, covers how HTTPS works, why you might want to use it, how to plan a migration from HTTP to HTTPS, and some of the common questions we’ve seen on this topic.
SEO by Chameleon
Martin Splitt, Search Advocate at Google, goes over how mobile-first indexing works, challenges that can occur with mobile-first indexing on one’s website, and best practices to avoid these. Watch this lightning talk to better prepare for when Google switches to mobile-first indexing for all websites later next year!
Mobile-first indexing best practices → https://goo.gle/2HayU5I
Prepare for mobile-first indexing (with a little extra time) → https://goo.gle/2DFgISI
Choosing the right company to host your website is important! If you use ‘cheap’ hosting you are not only impacting your websites loading results but also the marketing of your website and therefore hosting can affect the SEO of a website.
Fast and reliable hosting can help boost your SEO and offer you an advantage over your competition, as site speed is one of the factors which Google considers when ranking websites organically in search engines.
Generally speaking, users HATE slow websites and so does Google and therefore it is imperative that your website loads quickly!
From our knowledge, Google favours sites that load in under 2 seconds, so it is essential that your website loads within the wanted time. This ensures that you are within the time bracket to have a website which is ‘SEO-friendly’. However, in order to do this, you must have a good hosting provider.
Site speed testing tools
If you require to test the load time of your website, there are many tools which enable you to do so. Our chosen site speed tools include:
- Pingdom Tools
- GT Metrix
- Google Page Speed
All of which are good tools to be able to test the load speed of your website, however, our personal favourite as a company would be Google Page Speed. This is due to the fact that it allows you to separate both mobile and desktop load time and is a little more focused on what you can do in terms of the technical optimisation if your website is suffering from slow loading times.
If your website is constantly down due to the hosting, Google will not want to send users to the site as it will not trust that they can send users to your website and rely that the website will be accessible. For this matter, or if you are experiencing downtime with your current hosting provider, chose or move to a hosting company with you can trust!
‘The hostest with the mostest’
Chameleon offers a variety of hosting packages which offer optimum performance and reliability for 24 hours a day.
Our hosting packages include:
- Email hosting
- Shared or dedicated servers
- Hosting support
And much more…
Contact us today if you would like to find out more about our hosting packages or switch your hosting to us.