How to rank at position 1 in SERPS in 2020

HTTPS | WMConf Lightning Talks

In this Webmaster Conference Lightning Talk, John Mueller, Search Relations Lead, covers how HTTPS works, why you might want to use it, how to plan a migration from HTTP to HTTPS, and some of the common questions we’ve seen on this topic.

Site moves with URL changes → Change of Address Tool →

Birmingham SEO Company Comparison August 2020

Mobile-First Indexing | WMConf Lightning Talks

Mobile-First Indexing

Martin Splitt, Search Advocate at Google, goes over how mobile-first indexing works, challenges that can occur with mobile-first indexing on one’s website, and best practices to avoid these. Watch this lightning talk to better prepare for when Google switches to mobile-first indexing for all websites later next year!

Mobile-first indexing best practices →

Prepare for mobile-first indexing (with a little extra time) →

Rich Results & Google Search Console | WMConf Lightning Talks

Rich Results & Google Search Console

Daniel Waisberg, Search Advocate at Google, goes over best practices on how to get started with rich results and how to use Search Console to optimize your search appearance in Google Search.

Search Gallery →

Rich result status reports →