Online Betting Company Marketing Agency

Online Betting companies need a trusted marketing agency that has the contacts already aligned to make the best decision and know the deals that can be done and when to sign up for the deals.

Chameleon has been providing services since 2001 and over the last two decades are contacts and partners have grown to what can only be described as unique.

There are over 80 online bookmakers licensed to operate in the UK like bet365, betfair, BetVictor, Unibet, Paddy Power, TonyBet, Smarkets, Betway, BETVICTOR, Ladbrokes, William Hill, BETFRED, Mr Green, CORAL, Sporting Bet, etc.

We have over the years provided research, ideas and setup brand awareness marketing campaigns already and sometimes as white label so you may have either used Chameleon or researched something we have created.

Just like a betting company, marketing agencies need to provide trustworthy, reliable service and be a reputable marketing company with a history of success.

Setup Principal Partnership with Premier League Clubs

Example: Official Sleeve Partner of Premier League Football Club.

An opportunity for your brand to become the Sleeve Partner of Premier League Football Club from the start of the 2021 / 22 season.
The brand logo will be placed on the sleeve of one of the most iconic shirts in the Premier League The partnership will deliver phenomenal front of mind awareness, trust and prestige for your brand, and as a Principal Partner you will be given comprehensive access to Premier League Football Club’s primary branding platforms, players, facilities and digital platforms throughout the course of the partnership.

Sleeve Branding Rights

Logo placement on the sleeve of the Premier League Football Club men’s shirt for all Premier League, FA Cup, League Cup, friendly matches, and potential UEFA competitions.
Principal Partner of Premier League Football Club.
Official Betting Partner of Premier League Football Club.

The territory is Global awareness.

Marketing and Image Rights

Use of Premier League Football Club marks and logos in all marketing communications for the products and services within the category
Creation and use of a composite logo lock-up
Use of official designations
Access to the club’s image and video database for brand activations
Use of collective image rights, minimum of three (3) players
Integration of Premier League Football Club IP into online and offline platforms

Partnership Launch

Press release to announce the partnership launch
Dedicated launch campaign, including coverage across Premier League Football Club website, App and social media channels

Pitch, Stadium & Exposure

LED Visibility

Ten 10 ) minutes of in-game branding on the perimeter boards at Premier League Football Club home fixtures in all domestic competitions
One (1) minutes of pre and post-match branding on the perimeter boards at Premier League Football Club home fixtures in all domestic competitions
One (1) minute of partner mark branding on stadium big screen before all home matches in all domestic competitions
30-second partner mark branding on stadium big screen at half time at all home matches in all domestic competitions

Interview Backdrops

15% logo positioning on all Premier League Football Club governing body managed interview backdrops
15% logo positioning on all club owned interview backdrops

Publications

One (1) full-colour brand advert in the matchday programme for every home match.
Right to have composite or full logos on the inside back cover of all home matchday programmes.
Right to have a logo in Principal Partner position on all matchday team sheets.

SOCIAL MEDIA

Branding of an existing club social campaign theme, for example the away match travel gallery, to be mutually agreed with the club
Dedicated partner campaigns across Premier League Football Club social media channels on two 2 ) occasions per season

EMAIL & WEBSITE

Four (4) emails to a targeted segment of the Club’s consenting age-appropriate database.
Full logo included in any lineup or presentation of all official partners which appears in any email or e-newsletter sent by the Club
Logo positioning on avfc.co.uk landing page and partners page, with an external link to Partner’s website
Right for logo to appear in the Partner designation footer on every page of the Club website.
24 hour digital takeover on the Club’s website on four (4) occasions per season

IMAGE & VIDEO

Access to Premier League Football Club’s archived video and image library
Access to Premier League Football Club’s image and video library for current season’s matches
Promotional use of Premier League Football Club first-team photo