London, the capital city of England and centre for business and commerce, is the pinnacle of business locations throughout the UK. The desirability of the city means that there is lots of competition for business premises, as well as very competitive market sectors.
How does SEO fit into this for a London Business?
The world of SEO is a large part of any successful business as it aids the web-based parts of companies to succeed. Companies who are based in London will more than likely want to appear for London geographical search terms e.g. hairdressers central London, hairdressers in Westminster etc. Due to the competitive nature of these search terms, it is imperative that you choose a London SEO company with proven results in London SEO; this ensures that they have the skills and abilities to complete the task.
Many SEO companies have chosen to base themselves in London as it is the centre of commerce; this however is not necessary in order to carry out successful SEO in London. This is because a company’s website can be accessed from anywhere with an Internet connection, therefore the webmaster does not physically have to be in London to complete the task of SEO.
It is also worth noting that often London-based companies charge a higher fee for their services as the cost of renting offices and living is higher in the city, therefore they need to generate higher revenue to maintain profit margins. It is however beneficial to work with a company that has some knowledge and understanding of the area in which you are marketing your products and services too.
London SEO Company
In short then, there is a happy medium when it comes to SEO in London. Look for a successful SEO company who has their main offices outside of London, but also have some subsidiary offices within the City. This means that your website will benefit from the local knowledge present in the London offices, but also from a pricing structure tailored outside of the capital.
Chameleon Web Services are a Birmingham-based SEO company with offices in and clients in London. We can provide a much more cost effecitve SEO package due to our overheads being much lower than if ouw main buisness was in the Centre of London inside the M25.
To speak to us regarding moving your website forward for London based search terms ask speak to a Chameleon Search Engine Optimisation Consultant about your needs by calling us on 0203 397 4288 or complete our contact form online and we will answer your questions and schedule a call as required.
If you wanted to check out your website yourself now you can use our FREE SEO tools.