How Google Works by Matt Cutts

Watch this great simple video to understand how Google Works from Matt Cutts.

This video will explain what Google does and then think about how Chameleon can help Google find your website and place it in high ranking positions for search terms relevant to your website.

Search Engine Optimisation (SEO) is an important part of Google and if an SEO Company works to make the website Google friendly then a website will improve rankings.

Google vs Apple

August 2012 and Apple’s market value exceeds that of Microsoft’s during 1999 growth and Apple announced on Monday 20th August 2012 that the market value climbed to a value more than $623 billion making Apple the most valuable company of all time.

But Google now own Motorola and they have unleashed an attack on Apple in the courts using asking the U.S. International Trade Commission (ITC) to ban the import of all iPhones, iPads, and Macs and this at a time when Apple are celebrating success.

Motorola Mobility has commented that “We would like to have settled these patent matters, but Apple is unwilling to work out a license and this leaves us little choice but to defend ourselves and our engineers’ innovations,” .

Apple has already been in this argument regarding Motorola’s licensing and they have said that the fees are disproportionally too high.

The ITC have also said Apple had infringed one of Motorola’s patents and this could mean that there is a ban on iPhone imports as soon as early as next week.

Apple has been asking for it, and it looks like Google are giving it to them. Larry Page, Google’s chief executive said: “Our acquisition of Motorola will increase competition by strengthening Google’s patent portfolio, which will enable us to better protect Android from anti-competitive threats from Microsoft, Apple and other companies.”

If Google wins and the ITC agree, there might not be any iPhones, iPads or Macs in stores in the near future.

Apple might be regretting ever getting into this patent war with both Motorola and Samsung.

Google Panda Alert 25th July 2012

Google PandaGoogle Panda went live in February 2011 and as Google continually make updates to the Google search to make improvements the latest announcement to a Google algorithm refresh is today 25th July 2012.

The announcement made via Twitter said “New data refresh of Panda starts rolling out tonight. ~1% of search results change enough to notice. ”

The “Panda” algorithm change improved rankings for a large number of high-quality websites but also removed many websites that had used black hat SEO techniques.

This latest update is targeting quality and it looking for site with low quality content. So if your website drops you need to look at the content on your website.

Google sent out messages in since March alerting webmasters, “We’ve detected that some of your site’s pages may be using techniques that are outside Google’s Webmaster Guidelines“.

Google have also said “everyone should not panic” and they have added “we are assuring everyone this was just a case of Google trying to be more transparent and not a warning that a penalty is nigh”.

But this has still left SEO consultants and websites owners worried in fear of what will happen next.

 

Introduction to Google Custom Search

Introduction to Google Custom Search

Google Maps: The many dimensions of a modern map

This video explains how maps have moved on from paper to the screen and mobile devices.

This video explain how street view works to improve maps for today. Google have taken the cameras to a new level and created an image of the planet and you can find anything and see details before leaving your home.

Googles goal is to map every space in the World and Google are doing this so fast that they are now modelling 3d images of cities across the World.

Google Maps: The many dimensions of a modern map